Turning business ideas into successful enterprises through a curated market-first ecosystem, growth roadmap and implementation support.

Meet The Founders

Sumitra Sarkar - Co-Founder & CEO
A seasoned marketer and Design Thinking practitioner with 2 decades of experience in Brand Building, Integrated Marketing Strategy, and Global Content Production at scale.
A storyteller and insight generator with a keen sense of aesthetics. Sumitra can find a story in everything she sees.
When she is not building brands, Sumitra loves travelling, photography, cooking, and spending time with her cat, Silver, and her pup, Kyo.

Sabah Iqbal – Co-Founder & COO
A digital marketing veteran with in-depth experience in Martech, Media and Communications, Sabah is a forerunner of new media effectiveness.
A people pulse-o-metre and a torchbearer of the ‘Great Indian Jugaad’. Sabah will always find the right solution, irrespective of the challenge at hand.
Her favourite time-offs include binge-watching with mom & her 2-year-old Shih Tzu and exploring new adventures.
Why Choose Us

Holistic Growth Strategy

Holistic Growth Strategy

Consumer behaviour focused

Consumer behaviour focused

Agile & Innovative

Agile & Innovative
Comprehensive Brand Building
Comprehensive Brand Building

Result Oriented

Result Oriented

Data Driven

Data Driven
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Our Expert Services:
- Market Analysis & Forecasting
- Market Segmentation & Product Fitment
- Curated Marketing Strategy
- Brand Architecture, Positioning & Identity Strategy
- Brand Experience Design
- Digital Marketing & Transformation Strategy
- Data & Technology Consulting